Take amazing food shots for Instagram
We thank Instagram every day for giving us exactly what we’ve always wanted: endless pictures of beautiful, mouth-watering food. So endless in fact that at the time of writing there are currently 190 million posts using #food.
Whether it’s plate-perfect dishes that resemble works of fine art, gooey melting cheese toasties, or even decadent show-stopping desserts, we’re all guilty of getting snap-happy at the dinner table… and taking that perfect food shot isn’t quite as easy as the bloggers make it look.
A good eye for detail, great lighting and the right filter on your camera will set you on the right path to nailing the Instagram food scene. Follow these useful tips from the Jamie Oliver team to make sure your culinary #foodporn gets the “likes” it deserves.
Lighting is key
Avoid using flash or harsh direct sunlight as this can leave a glare on your images. Natural light always works best, so try placing your dish next to a window and let the light cascade across the plate. Backlighting is also a no-go, as this makes photos appear dark.
Work your angle
Birds-eye shots give great results and eliminates the need for any backdrops but remember to use a nice surface. What this angle doesn’t work well for is drinks or dishes with height (aka. a glorious towering burger!). Tilt your camera to 45 degrees to angle the shot and give perspective to the dish you are snapping.
It’s all about the accessories
Great food speaks for itself, but one way to elevate colour and texture in your food pictures is to use great crockery. Look out for wooden boards, marble slabs or beautiful china or pottery when shopping. We love the bowls and plates from Sytch Farm.
Don’t perfect imperfections
Scattered crumbs, smears of sauce and sprinkled herbs add interest to a dish, leave them on the plate and watch your “likes” skyrocket.
Avoid frivolous filtering
Instagram filters (or any other camera app) can be great, but use them with caution. Sometimes no filter is best, just edit the lighting, contrast and saturation to get the perfect effect.
Wipe your lens
Ever thought you’ve cracked the perfect shot, only to find a blurry unidentifiable object on your camera roll? Dust, fluff and grease can gather quickly on lenses. Give yours a quick wipe before the snapping commences so all pictures are crystal-clear.